The financial branch of the REC Group provides insurance, loan and guarantee support to exporters and their contractors. The insurance support is provided by EXIAR, while Eximbank of Russia is in charge of the loan and guarantee support.
In 2016 the REC Group provided financial support to 275 exporters, 188 of which were new customers.
The insurance support included 263 contracts with a total insured amount of RUB 365.6 billion. The finance provided as part of loan and insurance support exceeded the target by 3%, amounting to RUB 36.2 billion.
As to priority industries for providing support, the share of REC’s support in total exports amounted to 73% for agricultural machinery, 64% for aircraft products, 30% for automobile industry products and 25% for railroad rolling stock.
exporters were supported financially by the REC Group in 2016
In 2016 the Agency almost doubled its insurance capacity (maximum limit of insurance under its contracts).
As far as export-receiving macroregions are concerned, most of the exports supported by the Agency go to Western Europe. In total, in 2016 EXIAR supported the exports of Russian goods and services to 87 countries across the world.
The breakdown of the insurance capacity by industry shows that the Agency’s credit risk diversification policy adopted in 2015 has remained unchanged.
In 2016 the amount of loans provided to support export projects reached RUB 36.2 billion, with 62% of the total amount accounting for loans provided to support high tech exports. The loan support was provided for 248 export contracts.
The portfolio of Eximbank of Russia includes various segments of export-oriented business. The largest three groups in the portfolio are chemical and related industries (20.3%), metal industry (19.5%) and automobile industry (15.7%).
In addition, there are plans to launch a pilot online insurance platform for small and medium enterprises.
The amount of exports by smaller exporters supported in 2016 was USD 172.8 million, a 60% increase as compared to 2015 (USD 105.3 million). The share of smaller exporters in total export transactions supported reached 44% in 2016 (vs 40% in 2015).
The largest demand for non-financial support came from small regional companies that lack free resources and competencies to be active in foreign markets. More than 75% of the requests were from regional small and medium businesses. Less than one third of the requests came from Moscow and the Moscow Region.
Most requests for non-financial support were related to finding business partners (46%), internationalizing the goods intended for exports (17%), obtaining information and analytical materials (6%) and participating in business missions (6%).
The most popular non-financial services of those actually provided were finding a business partner (29%), services related to internalizing the goods intended for export (18%), providing information and analytical materials (10%) and facilitating participation in business missions (7%).
The majority of requests came from food manufacturers, agricultural sector and construction companies.
With a view to promote the exports of agricultural and food products to the countries of the Asia-Pacific Region, the REC arranged two events as part of the Russian GastroWeeks series. The GastroWeeks were held in China (Beijing and Guangzhou) and Vietnam (Ho Shi Minh). The events in China gathered 70 Russian companies and more than 300 Chinese companies. Preliminary contracts and memorandums of intent worth a total of USD 10 million were signed in relation to goods produced by Russian companies. The Russian GastroWeek in Vietnam gathered 25 Russian companies and 60 Vietnamese businesses (including 12 leading retailer networks).
The Russian GastroWeek series have increased the visibility of Russian products in the target markets and offered an opportunity for the companies to start up a meaningful dialogue with potential foreign buyers. The companies that are best prepared for exporting have tended to sign contracts within several months of the events. The companies that are less prepared may use their experiences to increase their competencies and adjust their export strategies. In 2017 six events of the Russian GastroWeeks series will be held in India, UAE, China, Vietnam, Japan and Iran.
In addition, in 2016 the Group came up with the Roadshow concept, a new format of showcasing the possibilities and instruments offered by the REC Group abroad. The format features a series of meetings with the key players and potential contractors in the country, in particular the leading companies, banks and government agencies. The roadshows have already been piloted in Indonesia and Iran. The events helped make valuable business contacts and lay the foundation for future cooperation.
The REC Group has also arranged a series of events in Russia. In November 2016 the REC hosted the “Made in Russia” International Export Forum that gathered more than a thousand people, including exporters, public officers, and representatives of the business community, development institutions, foreign companies, as well as independent experts and journalists.
The REC has extensively used online tools to support the exporters. In 2016 a cooperation agreement was signed with Alibaba Group. Under the contract, Alibaba will be used as a platform to market Russian brands across all of its companies. As the result, the Tmall Global e-commerce platform (operated by Alibaba Group) launched a Russian pavilion. The pavilion provides access to the Chinese e-commerce platform for consumer goods manufacturers. The platform is visited by up to 12,000 users every day. In the first 4 month since its launch, the platform sold over 200,000 of Russian goods of different kinds. To increase the site traffic at Tmall Global, a targeted marketing campaign was launched in the Chinese messengers WeChat and Weibo in the reporting period. It is expected that the number of distribution partnership programs with international marketplaces will be increased to five.
REC has also provided consultation to exporters on the issues related to working with international e-commerce platforms. In addition, it launched an educational product “A guide on entering international e-commerce marketplaces”.
The REC Group has put much effort into developing the support services related to internationalization and certification of Russian products. In 2016 the Group’s activities were centered on the following key areas:
As of 31 December 2016, a total of 396 requests for internationalization and certification of export products was received. Most of the requests were related to exporting to the countries of the EU, the Gulf, Latin America, South East Asia, as well as to China and the US. In terms of sector breakdown, the largest part (more than 30%) of the requests came from food manufacturers.
The REC Group provides international patenting services to the Russian exporters. The list of patenting services includes the following: